Sitecore has acquired Scrunch, an AI customer experience platform that helps brands monitor and improve how they...
Trends
Most online shoppers are already using AI while shopping, but many still struggle to get the results...
Hasbro is creating a new route for licensing its characters in AI media and interactive experiences, starting...
Many professionals view a go-to-market (GTM) strategy as merely a launch plan, but it represents so much...
US retailers are seeing stronger website performance from shoppers referred by large language models, according to May...
Instagram follower counts remain a factor in how users judge accounts, particularly for brands, creators, and sellers...
Warner Bros Discovery is adding more agentic AI features to its advertising technology stack as it works...
Yext has announced platform access for enterprise AI workflows, with entry through the Yext interface, mobile access,...
Gap Inc. is expanding its use of AI, data, and automation across its marketing operations, covering campaign...
A recent productivity research document from Adobe has claimed that US full-time workers estimate losing 91 business days...